We partnered with Engage Strategies to renew and revitalize the DC Health Drug Free Youth DC initiative to reduce underage drug and alcohol use. We redesigned the logo and visual system to appeal to and help both parents and youth. We paired bright colors with a black background for impact. We organized the website content into three main categories for parents: Curious? Concerned. and Crisis. There is a quiz on drug use that is quick and informative. There is a whole section on types of drugs, and we even highlight warning signs, such as emoji shorthand and fake pills comparisons.
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To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
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Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
